|Advocacy||Ration and Dram|
Join Mighty Earth to learn about the connection between bicycle tires and deforestation. Tires account for 70% of world rubber usage. As consumers of rubber tires, cyclists have the market influence necessary to win real changes from the industry.
Rubber plantations are a growing driver of deforestation worldwide, particularly in Southeast Asia and Western Africa. Rubber producers are destroying the habitats of endangered animals from gibbons to elephants, driving climate change, and taking the land of people who have lived there for generations. Tires use more than 70% of the world’s natural rubber and therefore the tire industry is uniquely positioned to drive change in the supply chain.
Increasingly, rubber production starts with the clearing of old growth forest to make way for massive rubber plantations. This clearance releases tons of CO2 emissions, destroys biological diversity hotspots, and displaces communities who have served as stewards to these ancient forests for centuries. Development and burning of carbon-rich peatlands, a common location for rubber development, cause massive amounts of CO2 emissions. If nothing changes in how rubber is grown and harvested, deforestation for rubber between now and 2024 could release the same amount of carbon dioxide as the country of India, the world’s third largest emitter, does in a year.
On 5/13, join Michael Greenberg - Southeast Regional Organizer for Mighty Earth - for a short presentation to learn about how cyclists can plug in to the global campaign for sustainable rubber.