The Atlanta Cycling Festival
Exploring Atlanta by bike, 5 years in a row

The 2015 Atlanta Cycling Festival Officially Official Numbers And Analysis


Let's just get this out of the way: The 2015 Atlanta Cycling Festival was a kickstandin', pedal pushin' success! 

Indeed, from what we've heard during the festival and through our follow-up surveys, it was a week of, "Bicycle magic in Atlanta, GA."

We've compiled the numbers, data, monies and a lot more. Here's how the 2015 ACF shaped-up. 



1. We Got New (And Kept) Sponsors!
From 2014 to 2015, we had a 75% sponsor retention rate! That means that awesome folks like Tube Creative, New Belgium Brewing, WABE, Scoutmob, Snyder Cycles, The Spindle and Zipcar liked/believed in us/our mission

What's more, we developed some awesome new sponsors. Some favs: Bond Intelligent Health, Podiumwear, MACC, MBIKES, Hypepotamus and more. Here's the complete list of the 2015 Atlanta Cycling Festival Sponsors. Support them because they believe in Atlanta and biking. We think that's best mix ever.  

2. We Grew By 48.54%
Sure, we could round up and call it 50% growth, but we really like significant figures. This makes us excited because we held more events in 2015 than 2014 (specifically, more on each weeknight, not in one sum). This tells us that, yes, if you hold events, more people will come. This also means that there are more cyclists coming out to events than last year. AKA - The biking community is growing in Atlanta!

3. We Gave Back Over $3,742.38 To The Community
Built into the ACF model is making sure that with everything we do, we give back. From links to rides, tickets, swag and beer sales, everything has a built-in mechanism to give back to the community that supports us. Where did the money go? It went to fantastic orgs/ideas, like the Atlanta Bicycle Coalition, Living WallsMetro Atlanta Cycling Club and many more. 

4. We Helped Start A Bicycle Delivery Business In Areas Lacking Fresh Markets 
Not only did we give the money above, but we also awarded The ACF Create Grant - A $2,000 grant to start a bike business/idea in Atlanta, GA. The winner of this year's grant: Carver Neighborhood Market. Jeff Delp and his fantastic team at CNM used the money to employ neighborhood kids to deliver groceries, by bike, to residents in areas lacking access to fresh food. We think that's rad.

5. We Still Made Money
Despite incorporating "giving back" into our financial model, the ACF still came out net positive. That means we have money in the bank to start building out awesome programs/rides/events for ACF 2016! We've got a list of, oh, 3,762 potential ideas. 

6. We Helped Prove (Again) That Atlanta Is Becoming A Biking City
As we stated, we grew. We think that's because there are more and more bicyclists in Atlanta. We found them, and they found us. And we're pretty sure that those numbers will continue to grow. We love Atlanta and firmly believe that she's on the cusp of huge biking-things, especially in the next 3 years. 

Need more proof? Watch the...

7. 2015 ACF Wrap-Up Video

From the talented and handsome Matthew Mammola, here's our 2015 Atlanta Cycling Festival Wrap-Up video. Grab some earphones, a tissue and relive that 2015 ACF. 

And with that, we're done. For now. Within the next few months, we'll start planning the 2016 Atlanta Cycling Festival. With all the fantastic things going on in Atlanta, we can't wait. ACF 2016 is going to be awesome. Stay tuned. 

Until then...

Much Bike Love,
The ACF Team

Categories: ACF 2015

Tags: statistics

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