After the 2015 Atlanta Cycling Festival, we had a team meeting to discuss what went well and where/how we can improve future ACFs.
After much discussion, we kept coming back to our "big idea": We want the ACF to be the SXSW for bikes in Atlanta - Where people come to Atlanta for the week for bike rides, bike advocacy, bike art, bike technology, bike films, bike music and consumer focused-bike-everything.
Looking at the team, it was clear that we needed to hire some amazingly talented people. Fast. And we did - We hired a Bike Art Director and the (first ever) Bicycle Technology Director (more on them in the future). Once we found the talent, it was clear that they would need a budget.
And that's the purpose of this post: We've found our premier Bike Technology Sponsor - Wahoo Fitness.
Thanks to Wahoo, we've got the initial budget to build out some fantastic bike technology events. Events that have never, ever been done before in Atlanta. Think bike powered machines with 3D mapping lights, digital bike lanes, bike technology meetups and a whole lot more.
What's even cooler: Wahoo Fitness wants to hire local Atlanta talent to help grow their company (See their jobs here). That's right - An Atlanta based bike technology company is purposefully looking to hire technologically talented bicyclists in Atlanta. That's ridiculously fantastic.
So. Stay tuned. The 2016 Atlanta Cycling Festival is going to be grand. We can't wait for you to attend.
P.S. Interested in sponsoring the 2016 ACF? We're looking for few more awesome thought-leaders in art and tech. Check out ourSponsor The Festival page for more info.
P.S.S. Image grabbed from this awesome video - Ghost Peloton.